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Pelpina Trip
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Video Smart: Make smartphone videos like a pro Paperback – October 6, 2020

by Pelpina Trip (Author)
4.6 4.6 out of 5 stars 51 ratings
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Video Smart: Make smartphone videos like a pro, is a practical 5-step guide to creating effective business videos with the one camera that's always on you: your smartphone.From creating professional shots, to applying the right light and audio techniques, to implementing effective video plans and to being more comfortable in front of a camera, this guide will teach you it all. When it comes to digital video and web marketing Video Smart is the book that gets you ready for the future.Pelpina has tested and selected the best video apps and production tools for you and shows you how to optimize your video for publishing it to social media. And all you need is your phone. In detailed steps she will show you how to optimize your videos for YouTube, Instagram, LinkedIn and Facebook.Video Smart is both for iPhone and Android users, anyone who wants to learn how to make videos with a smartphone. Whether you are marketing or communication professional, entrepreneur, teacher, mobile journalist or simply interested in making videos for social platforms, Video Smart is the guide to help your videos get noticed.Talking to a camera is not natural for most of us. In this smartphone video guide, Pelpina shows you simple steps to overcome camera fear and gain more confidence when you are presenting in front of the camera. Video Smart also guides you through interview techniques, storytelling methods and provides practical tips on how to capture people naturally.This guide in online video lays the foundation for making business videos with your phone in five steps. You always start with a basic video plan (chapter 1). After that, shoot your video using the filming tips from chapter 2. While standing in front of the camera, always keep your ideal viewer in mind (chapter 3). Then you edit the video simply with an app on your phone (chapter 4). Because you had a clear video plan, you can now also place and optimize your video on the right platform (chapter 5).Every chapter in this book has a unique intro video by Pelpina where she gives you a peak behind the scenes of smartphone video creation. So grab your phone, and follow Pelpina to learn her tips, tricks and effective methods to creating engaging videos with impact.Pelpina has an extensive background in TV/video production and online video marketing. You can find her in front of her (smartphone) camera, testing new gear and finding the best video apps every day. Pelpina is an experienced trainer and speaker, and has worked with thousands of professionals to create videos with smartphones.
Previous page
  1. Print length
    190 pages
  2. Language
    English
  3. Publication date
    October 6, 2020
  4. Dimensions
    5.5 x 0.48 x 8.5 inches
  5. ISBN-10
    9083088022
  6. ISBN-13
    978-9083088020
  7. See all details
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Editorial Reviews

Review

"Finally! A book that is perfect for amateur and professionals alike when it comes to smartphone video. Pelpina is here to help take your video skills to the next level. Get this book. You can thank me later. " - Shama Hyder, CEO of Zen Media

"Best mobile journalist book I've seen!" - Yusuf Omar, multi-award-winning mobile journalist and smartphone video expert

"As someone who is exceedingly fussy and particular about business books, the depth at which "Video Smart" goes, and how comprehensive Pelpina was - way surpassed my expectations. Pelpina draws from years of experience working in TV and online video, she just does genuinely knows all the little things. I've learned a lot." - Richard Moore, Founder of Entrepreneur Business Live Events

From the Author

"You're not actually going to use that, right?" the director asked as he pointed to my iPhone. It was 2014, and we were shooting a video for an international brand. Nobody I knew was using smartphones to shoot business videos. But my brand new iPhone had just arrived in the mailbox that afternoon. So, I put it on a selfie stick and brought it with me to the shoot in Amsterdam.

"Well, we're also going to use that camera," I assured the man, as I pointed to the camera operator with a professional camera.

This was the first time I brought my smartphone to a professional video shoot. What's interesting is that most of the footage that was actually used in the final video were shots I took with my iPhone.

At that time, bigger was better. For high-quality, effective business videos, you needed a big budget, a big crew, and a big camera. But I had been experimenting with my smart-phone for years. In 2012 I used not only my DSLR, but also my smartphone when I was shooting a segment for a national TV news show. It's hard to imagine now, but back then I never dared to tell the TV crew that I was doing that (even though, with the right lighting and composition, no one noticed anyway).

It's unbelievable how the technology and the perception of this has changed. Smartphones have become completely ingrained in society. We use our phones to take pictures, send emails, and keep up with business and our family. But not everyone has truly discovered the camera yet. My goal is to enable everyone who has a phone in their pocket to use it to make good videos. You've got it on you anyway!

My mission is to give you the tools, knowledge, and confidence to be able to make business videos yourself.

As an early adopter of smartphone video, I regularly receive requests to share my expertise. I've trained thousands of people to make effective videos, and it's exciting to see people understand the benefits of filming with their smartphone:
  • You don't need a big budget to create professional videos.
  • You always have your smartphone with you. 
  • You have everything in one device: camera, edit app, publisher.
  • The smartphone is light and small, which makes it easier to capture unique and creative shots.
  • People tend to be less intimidated in front of a smartphone, which can be helpful during interviews, for example.

This book captures many years of experience to help you make professional videos to reach your business goals.  Good luck and HAVE FUN!

Pelpina

Product details

  • Publisher ‏ : ‎ Pelpina Publishing (October 6, 2020)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 190 pages
  • ISBN-10 ‏ : ‎ 9083088022
  • ISBN-13 ‏ : ‎ 978-9083088020
  • Item Weight ‏ : ‎ 9.5 ounces
  • Dimensions ‏ : ‎ 5.5 x 0.48 x 8.5 inches
  • Customer Reviews:
    4.6 4.6 out of 5 stars 51 ratings

About the author

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Pelpina Trip

Pelpina Trip

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Pelpina helps companies generate visibility, sales and authority by creating videos with impact. She has trained thousands of professionals to create videos using smartphones. In 2020 she released her book Video Smart: Make smartphone videos like a pro.

Pelpina offers a unique combination of expertise with years of experience in journalism, TV, and online video, combined with practical knowledge on apps, social media, and content marketing.

On any regular day, you can find Pelpina hosting a video, filming, editing, making video strategy plans, and sharing her knowledge through training, speaking, and coaching. Find more on Pelpina at Pelpina.com

Customer reviews

4.6 out of 5 stars
4.6 out of 5
51 global ratings
Add This Book To your "Go Bag"
5 Stars
Add This Book To your "Go Bag"
Beginner, Advanced, or Pro, Video Smart does what the title says. It makes you smarter, it saves you time, and most importantly it makes your videos better! I m constantly asked, what is your favorite camera to shoot with? It's always the same response. "THE ONE I HAVE WITH ME". 99% of the time it's my smartphone. Creating consistent quality content is the top goal of every creator. Following the 5-step guide in the book served as an excellent roadmap. I need my distributed teams to produce content. It was important for me to have continuity across all of my businesses. Sending Video Smart to the leaders at each of my businesses and requiring my teams to follow the simple to implement strategies is elevating our audience engagement and increasing the amount of content we can produce. Buy this book, it will make a difference in your videos for your personal brand or your business.
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Top reviews from the United States

John Elston
5.0 out of 5 stars Add This Book To your "Go Bag"
Reviewed in the United States on November 4, 2020
Verified Purchase
Beginner, Advanced, or Pro, Video Smart does what the title says. It makes you smarter, it saves you time, and most importantly it makes your videos better! I m constantly asked, what is your favorite camera to shoot with? It's always the same response. "THE ONE I HAVE WITH ME". 99% of the time it's my smartphone. Creating consistent quality content is the top goal of every creator. Following the 5-step guide in the book served as an excellent roadmap. I need my distributed teams to produce content. It was important for me to have continuity across all of my businesses. Sending Video Smart to the leaders at each of my businesses and requiring my teams to follow the simple to implement strategies is elevating our audience engagement and increasing the amount of content we can produce. Buy this book, it will make a difference in your videos for your personal brand or your business.
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John Elston
5.0 out of 5 stars Add This Book To your "Go Bag"
Reviewed in the United States on November 4, 2020
Beginner, Advanced, or Pro, Video Smart does what the title says. It makes you smarter, it saves you time, and most importantly it makes your videos better! I m constantly asked, what is your favorite camera to shoot with? It's always the same response. "THE ONE I HAVE WITH ME". 99% of the time it's my smartphone. Creating consistent quality content is the top goal of every creator. Following the 5-step guide in the book served as an excellent roadmap. I need my distributed teams to produce content. It was important for me to have continuity across all of my businesses. Sending Video Smart to the leaders at each of my businesses and requiring my teams to follow the simple to implement strategies is elevating our audience engagement and increasing the amount of content we can produce. Buy this book, it will make a difference in your videos for your personal brand or your business.
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Rebecca M
5.0 out of 5 stars A MUST READ for anyone using smart phones / computers for video conferencing
Reviewed in the United States on November 14, 2020
Verified Purchase
We've all seen the selfies and video calls that look so bad, it distracts from the message. Selfies where people are looking off to the side like a 1970s Olan Mills photo. HELLO???! Where are you looking???
Video conferences with camera angles so low, all you see are nostrils and chins and ceilings.

From fixing bad camera angles to getting your best lighting, to getting your message across, to telling you where to look for crying out loud (!), Pelpina Trip guides you through it all. It's fun because she's been there and shares her mistakes. This is a must read for anyone and everyone using smart phone / computer cameras.
2 people found this helpful
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DG
5.0 out of 5 stars Inspiring and masterful author
Reviewed in the United States on October 15, 2020
Verified Purchase
This is a terrific read loaded with practical advice! Pelpina is masterful at inspiring us all to make use of our smartphones to create elegant and meaningful videos. You'll also find engaging elements, such as video-welcomes to each chapter, that help personalize the reading experience. Her information is relevant to a wide-ranging audience, including educators who are shifting into the online learning space and now find themselves in need of a crash course in video production! Do yourself a favor: buy/read this book, grab your smartphone, add some creativity, and get "video smart"!!
2 people found this helpful
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Peter Lopez
5.0 out of 5 stars Pelphia is the Video Guru
Reviewed in the United States on November 17, 2020
Verified Purchase
I've been a fan of Pelpina through LinkedIn for a long time. I love her content and the only thing that was missing was a book filled with her concepts and Ideas and BAMM we got one. Video Smart is truly a remarkable read that's packed with so much usable content that a 12 year can use or my 80 year old dad . Page 138 "Editing Apps & Software" should be thought in schools! "Congrats on a great book Pelpina"
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Peter Lopez
5.0 out of 5 stars Pelphia is the Video Guru
Reviewed in the United States on November 17, 2020
I've been a fan of Pelpina through LinkedIn for a long time. I love her content and the only thing that was missing was a book filled with her concepts and Ideas and BAMM we got one. Video Smart is truly a remarkable read that's packed with so much usable content that a 12 year can use or my 80 year old dad . Page 138 "Editing Apps & Software" should be thought in schools! "Congrats on a great book Pelpina"
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One person found this helpful
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Steve Harper
5.0 out of 5 stars Outstanding Book That Brand Builders Must Read
Reviewed in the United States on November 29, 2020
Verified Purchase
This is a must have book for anyone looking to build their personal or professional brand using video. Pelpina takes away the mystery of how to leverage video to create awareness, build new audiences and become the go-to expert in your space. This book is jam packed full of great ideas and practical strategies that will prove invaluable to you and your brand.

I can't recommend this book enough! It's a must read!
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V
2.0 out of 5 stars So many typos; go on YouTube and watch FREE content instead.
Reviewed in the United States on June 27, 2023
Verified Purchase
Pics taken are just 2 of the many typos in the book. I'm an editor, so typos are a pet peeve of mine. I disregarded the first, second, and even third time I saw the error, but more than 5 typos in a span of just 60 pages (with lots of pictures and a big font) is unacceptable. I pay less for a book that has little to no typos. Sure, it may be a self-published book, but to me, it's still really important to have the work proofread or edited before self-publishing.

Big TNR font was also used with lots of images, so it's kind of a waste of space for the information you get which you can find for FREE on YouTube. I bought the book because of the positive reviews and the hype. I also bought it because I thought it offers nuggets I do not yet know about smartphone videography. But I will be the first one here to say just save your 10 bucks and just watch YouTube videos instead. It's faster, more helpful, convenient, and FREE. Nothing new can be found in this book than you already know, even if you're a complete beginner like me.

My rating is mostly for the content and less on the typos. I don't think it was worth my money because I didn't learn anything new from this book.
Customer image
V
2.0 out of 5 stars So many typos; go on YouTube and watch FREE content instead.
Reviewed in the United States on June 27, 2023
Pics taken are just 2 of the many typos in the book. I'm an editor, so typos are a pet peeve of mine. I disregarded the first, second, and even third time I saw the error, but more than 5 typos in a span of just 60 pages (with lots of pictures and a big font) is unacceptable. I pay less for a book that has little to no typos. Sure, it may be a self-published book, but to me, it's still really important to have the work proofread or edited before self-publishing.

Big TNR font was also used with lots of images, so it's kind of a waste of space for the information you get which you can find for FREE on YouTube. I bought the book because of the positive reviews and the hype. I also bought it because I thought it offers nuggets I do not yet know about smartphone videography. But I will be the first one here to say just save your 10 bucks and just watch YouTube videos instead. It's faster, more helpful, convenient, and FREE. Nothing new can be found in this book than you already know, even if you're a complete beginner like me.

My rating is mostly for the content and less on the typos. I don't think it was worth my money because I didn't learn anything new from this book.
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Thomas T. Dean
5.0 out of 5 stars Excellent Resource
Reviewed in the United States on February 5, 2021
Verified Purchase
I enjoyed reading this book. It provided comprehensive information on using your smartphone to make videos. Ms. Trip tells you how to shoot your video in a variety of situations. She also gives valuable details on how to distribute your videos. If you want to make short videos for your business or your pleasure, this book is for you.
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Normando Flores
5.0 out of 5 stars Great Useful Book!
Reviewed in the United States on November 11, 2020
Verified Purchase
It was a very insightful book, from people starting out doing video to experienced videographers wanting to market themselves and their products. It is a great way to start getting known on the web whether it be on YouTube, Facebook, Instagram, whatever the platform, plus not having to invest in video equipment. Pelpina really covers a lot of information. I would highly recommend this book.
One person found this helpful
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Top reviews from other countries

Shay
5.0 out of 5 stars Delivers exactly what is promised!
Reviewed in Canada on January 18, 2021
Verified Purchase
Great Book, highly recommended for anyone looking to get into making their own videos.
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Vikesh Dhyani
5.0 out of 5 stars Learn how to create smart, professional quality and engaging videos using your smartphone!
Reviewed in India on December 8, 2020
Verified Purchase
Pelpina has authored a brilliant, practical hands on guide to creating smart videos confidently. She shares her experiences and provides a tool-kit that can be used by anyone to plan, shoot, edit, create and publish professional quality videos using a smartphone. The book will also be of great value to all those marketers, start-ups and entrepreneurs who may not have access to big budgets to afford expensive creative agencies. A great investment for all budding video creators, aspiring vloggers and freelancers.
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