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You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life Paperback – April 23, 2013

by Jen Sincero (Author)
4.7 4.7 out of 5 stars 46,464 ratings
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#1 NEW YORK TIMES BESTSELLER • MORE THAN 5 MILLION COPIES SOLD

The first ever self-development book to help millions of people around the globe transform their lives using humor, irreverence, and the occasional curse word—now updated and expanded for its 10th anniversary with a brand-new foreword, reader's guide, and more!

In this refreshingly entertaining guide to reshaping your mindset and your life, mega-bestselling author and world-traveling success coach Jen Sincero serves up 27 bite-sized chapters full of hilarious and inspiring stories, sage advice, loving yet firm kicks in the rear, and easy-to-implement exercises to help you:

 

  • Identify and change the self-sabotaging beliefs and behaviors that stop you from getting what you want.
  • Shift your energy and attract what you desire.
  • Create a life you totally love. And start creating it NOW.
  • Make some damn money already. The kind you've never made before.

 

By the end of You Are a Badass, you’ll understand how to blast past what’s holding you back, make some serious changes, and start living the kind of life that once seemed impossible.

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Previous page
  1. Part of series
    You Are a Badass®
  2. Print length
    272 pages
  3. Language
    English
  4. Publisher
    Running Press Adult
  5. Publication date
    April 23, 2013
  6. Dimensions
    5.25 x 0.88 x 8.25 inches
  7. ISBN-10
    9780762447695
  8. ISBN-13
    978-0762447695
  9. See all details
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Popular Highlights in this book
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Previous page
  1. DO NOT WASTE YOUR PRECIOUS TIME GIVING ONE SINGLE CRAP ABOUT WHAT ANYBODY ELSE THINKS OF YOU.
    Highlighted by 20,224 Kindle readers
  2. What other people think about you has nothing to do with you and everything to do with them.
    Highlighted by 19,960 Kindle readers
  3. If you want to live a life you’ve never lived, you have to do things you’ve never done.
    Highlighted by 18,502 Kindle readers
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From the Publisher

You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life

Editorial Reviews

Review

#1 New York Times Bestseller

“Sincero (Don't Sleep With Your Drummer) brings a fun, feminine verve to now well-tread self-help tropes… The tone is far more feisty than academic, and there's humor on every page, all of which is exactly what her intended audience most needs"
—Publishers Weekly online

“If touchy-feely self-help tomes make you feel, shall we say, less than inspired, this no-nonsense manifesto to awesomeness might be just what you're looking for. Filled with blunt and sassy advice, do-it-yourself exercises in personal transformation, and a whole lot of hilarity, You Are a Badass will silence your inner critic, and help you build a life worthy of the kind of Facebook news feed that others envy. Take a day off from looking for your inner goddess, and spending some time cultivating your outer badass instead.”
—Bustle.com

“I adore Jen's realistic and funny take on all matters of living an awesome life. She has such a gift for writing in a very digestible way that will appeal to everyone. If you're looking for purple unicorns and rainbows you won't find them here, what you will find are practical and easy ways to connect with your inner badass and change your life.”
—Madisyn Taylor, Co-Founder, DailyOM

“Author and success coach Jen Sincero takes the self-help book to another level with her cutthroat humor and in-your-face attitude. …The 27 thoughtful, well-written chapters are worth it—by the time you finish the book, you will understand the secrets to a life you deserve and how awesome you really are at controlling the outcome of your life. In other words, you’ll realize how much of a BAMF you really are!”
—Albuquerque’s Weekly Alibi

“Sincero has probably written the most entertaining self-help book many readers will ever get in their hands on…. Reading this book was like talking to a best friend – the one that will tell you like it is no matter the circumstances and that forces you to think outside the box.”
—The State Hornet, California State University, Sacramento campus paper

“[You Are a Badass] is (and I quote) “the self-help book for people who desperately want to improve their lives, but don’t want to get busted doing it.” You have permission to upsize your serving of awesome with this funny, fulfilling read.
—MindBodyGreen

“YOU ARE A BADASS is a phenomenon!”
—Liesl Freudenstein, Boulder Book Store

About the Author

Jen Sincero is a #1 New York Times Bestselling author and success coach who has helped countless people transform their personal and professional lives via her newsletters, seminars, private sessions, public appearances, articles, products, and books. Sign up for her newsletter at JenSincero.Com

Product details

  • ASIN ‏ : ‎ 0762447699
  • Publisher ‏ : ‎ Running Press Adult; 1st edition (April 23, 2013)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 9780762447695
  • ISBN-13 ‏ : ‎ 978-0762447695
  • Item Weight ‏ : ‎ 7.6 ounces
  • Dimensions ‏ : ‎ 5.25 x 0.88 x 8.25 inches
  • Customer Reviews:
    4.7 4.7 out of 5 stars 46,464 ratings

About the author

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Jen Sincero

Jen Sincero

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Jen Sincero is a #1 New York Times bestselling author, success coach and motivational cattle prod who’s helped countless people transform their personal and professional lives via her products, speaking engagements, newsletters, seminars and books. Her #1 New York Times bestseller, You Are a Badass: How to Stop Doubting Your Greatness and Start Living an Awesome Life (2013), has sold over three million copies, is available in thirty-plus languages, and has been on the NY Times bestseller list for over 4 years. Her follow-up, You Are a Badass at Making Money: Master the Mindset of Wealth (2017), also a New York Times bestseller, is written with the same inimitable sass, down-to-earth humor and blunt practicality that made You Are a Badass an indomitable bestseller and Jen a celebrated voice in the world of self development. Based on her own transformation, from a frustrated forty year-old living in a converted garage watching tumbleweeds blow through her empty bank account, to a successful business owner traveling the world in style, You Are a Badass at Making Money is a testament to the fact that, in Jen’s words: “If my broke ass can get rich, you can too.”

As a highly sought-after speaker, Jen has shared her signature brand of motivational comedy with everyone from women entrepreneurs to multi national corporations to non-profits to educational institutions to her mom’s book group. In 2011 she sold most of her possessions and spent the next three years running her business from all corners of the globe, writing, speaking, coaching and encouraging people to live lives of unbridled awesomeness.

Jen and her work have appeared in a variety of media outlets including the New York Times, The Dr. Oz Show, Oprah Magazine, Success Magazine/Radio, Money Magazine, Comedy Central, Forbes, Fast Company, Bloomberg, Interview, Cosmo and The Howard Stern Show. Her other books include the semi-autobiographical novel, Don’t Sleep With Your Drummer (2002) and The Straight Girl’s Guide to Sleeping With Chicks (2005).

Customer reviews

4.7 out of 5 stars
4.7 out of 5
46,464 global ratings
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5 Stars
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First let me tell you I will read it again that how good it is,she really explains how you can shift you life and make a difference in your live
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Top reviews from the United States

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5.0 out of 5 stars Grab a highlighter and put in the time - you're bound to garner something, if not a whole new perspective
Reviewed in the United States on July 6, 2018
Verified Purchase
I think the best way to go about reviewing the book is to think of the tone. You get a sense of it right from the cover and it carries into the book. Reading this book is similar to that really good friend who doesn't hold back, but isn't rude in offering their straight up opinion. Moments of humor intertwined with real moments of "hey, this is how it is and but let's change it, and I am here for you" reading. There isn't a slew of theories or vocabulary to throw you off. The message is there, waiting for you, and like any good friend, honest.

You are a Badass is straightforward and to the point, but elaborate. The chapters are only several pages long, which offers the opportunity to take 10-20 minutes (turn off Netflix for a moment) out of your day and remember WHY you are doing this. We all have some sort of doubt and/or uncertainty in our lives, and I believe the fortunate ones are those who RECOGNIZE they want change and put forth the time in WANTING to do something about it. This is a great tool to improve yourself, as you continue on whatever path you're striving for.

There are thousands of positive reviews: but I want to mention my opinion on what you should do when taking in this book.

Most importantly, as Jen states, be open to ideas and concepts that can/will change you. It's a process, so don't think of it like a light-switch... Every body builder, professional athlete, chef, painter, politician, doctor, mechanic, welder, writer, musician, etc... have all STARTED somewhere. Treat your transition the same way as a profession or hobby, and realize it's a process.

In my opinion, there are 3 things I would say you need to fully utilize this book.
1. Self Awareness
2. Perspective
3. Action
*** Disconnect from the world a bit while doing your journey.

1. Self Awareness - Jen talks about this right away. If you aren't happy, pleased or satisfied with something, you need have self-awareness to know that you want to change. That is HUGE. It's with anyone in anything, if they think they are fine with some facet of their life, they may not seek that improvement. Or they don't really care to change. You are self-aware to know you want change. Then, take that self-awareness and take a good, hard and honest look at yourself and why these things aren't going as you believe. If you care enough, you'll focus that energy to make that change.

2. Perspective - If I could have paid (insert amount) of money to realize a lot of my perspective was wrong. Think of what you have, what you want and the realities of your world. And no, avoid the negative aspect. It doesn't do you much good. So change the perspective... It's the half empty/full conundrum. Take a real look at it, and be in the moment. Take a walk without your phone and realize how awesome your area is or that it's a great day to be alive - and you're lucky to be in the moment you are in. Try to find some clues and hints around you to make you appreciative of your perspective. It doesn't mean we can't want more, but its the idea of celebrating as compared to celebrating, and we want more celebrations in our life. They are all around us. Change that perspective, and TELL YOURSELF YOU WILL CHANGE - not "want to, would like to, maybe someday to" WILL AND AM as compared to like to and try...

3. Action - make a plan and make the effort. Again, think of the process of anyone or anything that you admire. It takes more than a snap of the finger or a rub of a lamp to make what may seem miraculous. But have that unwavering determination in your action, and you'll be amazed at what you look back on.

*** Disconnect when you are focusing on you. Meditate at times if need be. Take a walk without the phone or music in your ears. Turn off the TV, music or computer. Eliminate as much of the distractions as you can, because this is for yourself. You are deciding on a new you and shedding that old skin is a process that takes time and focus. But you'll be glad you did and continue to do as you MOVE FORWARD.

A lot of these principles and themes are common. But this book clicked for me. I am a male, and we often don't think/talk about or feelings. But do it. I am also a teacher and a coach, and I know that things CLICK for people in different ways. It is that epiphany that we all need and want, and if you read this book (heck, it's $10) with an open mind and an honest approach, I know anyone can benefit from it.

Get your SELF AWARENESS going, alter your PERSPECTIVE (if need be) and take ACTION (by starting this book).
55 people found this helpful
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Tina Tashayod
5.0 out of 5 stars AMAZING
Reviewed in the United States on March 31, 2024
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Jen Sincero kills it everytime. It is so relatable, as she extrapolates on how to achieve your financial, romantic, travel, and materialistic goals. The take-home message for me was to shoot for the stars and to go manifest your dream life with confidence. The book was incredibly inspiring! A must read!!
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Lacee
5.0 out of 5 stars A must read!!!
Reviewed in the United States on May 4, 2024
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A very empowering book to help you understand how your self doubt kills what you want most out of life. The greatest we have within ourselves is unlimited and the power we have we can reach our greatest potential in life!
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La Tonya Sellers
4.0 out of 5 stars A Yearly Required Read!
Reviewed in the United States on February 24, 2024
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I took my time reading this book to absorb and ponder. It was funny, personable and relatable. Granted, she says what other writers and inspirational speakers bellows but it's good! I felt like I had a badass coaching session! Thank you!
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Kristina C
5.0 out of 5 stars Forget some of the haters...get the book. It's awesome.
Reviewed in the United States on April 13, 2018
Verified Purchase
I thought this book was great and would recommend to most people.
I'm surprised by some of the negative reviews saying there's nothing new here....same could be said of almost any book along these lines. I've read many books like this (but much more serious) for 20+ years and although it's not "new" information it's information worth reminding yourself in any way that resonates with you. Sometimes I want to read something deep and serious and sometimes I want the same info in an easily digestible inspirational and funny way (like this). Even though I've read this message a thousand times this book had me reaching for my highlighter and my notepad so I can remind my self how awesome and badass I can be. :) She happens to be very funny and blunt in her delivery which I personally appreciate. If you aren't one that feels inspired by a lighthearted, humorous, direct, kick in the pants, approach to serious motivation then there's always ..........Chicken Soup for the Soul(?) it's gentle and won't ruffle any feathers and calls God God so Christians won't be offended.
Some people reviewed negatively that she didn't call God God...she called God God, The Universe, Spirit....things like that that all mean the same thing but take into account that the entire readership might not be Christians. Seems fair.
For people complaining of the "strong" language....was the title not a clue there would be curse words? lol
For those who saw her sharing her life stories as self centered... my perspective was that she was being vulnerable in the most public of ways to say if you're not where you want to be she can relate, in real life, and here's why. She put it out there to be judged, and some people didn't disappoint. I took it as hey, I may not be living in a garage but I'm possibly not where I want to be but if she can do it so can I. My perception was that she was championing anyone who doesn't feel worthy that yes, you can do it not as her being self-centered. I appreciated knowing she wasn't an already rich person writing from her beachfront home in Malibu while her staff brought her fresh peeled grapes giving us a BS "you can do it" but rather a lady who had been in what most would feel was a permanent hopeless lifestyle but believed in herself till she actually made her dreams come true and thought she might go ahead and help someone else do it too.
It's a super easy fast read that I think is a perfect book for someone on the beginning of their journey or a someone who's been at it awhile. The term "beginner" is used in some of the negative comments as dismissive of the credibility of her book. I disagree with that as a negative because my philosophy is that we should always attempt to look at things with a beginners mind ....because once we think we know it all there's nothing new to learn, is there. Even the biggest know it all will find something to smile at or shake their head yes or have a not so gentle reminder of our potential unless they try REALLY hard not to. ;)
And last but not least.....yes. It is new age spiritual mumbo jumbo about making lists and meditating and manifesting your dreams. But again...doesn't the title give that away? If you hate the idea that your thoughts, prayers, connection and introspection could possibly bring you a fuller better life then by the title alone it's not a book you should even buy, read and negatively review unless you just like being negative. Nothing's for everyone and she clearly has a target market as any book does. For this market it's badass.
Sorry for the long review but some of the negativity got under my skin. I'm so glad I didn't read them before I read the book.
30 people found this helpful
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viktorija
5.0 out of 5 stars Really good content
Reviewed in the United States on May 3, 2024
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First let me tell you I will read it again that how good it is,she really explains how you can shift you life and make a difference in your live
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viktorija
5.0 out of 5 stars Really good content
Reviewed in the United States on May 3, 2024
First let me tell you I will read it again that how good it is,she really explains how you can shift you life and make a difference in your live
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Allie
5.0 out of 5 stars Changed my life!
Reviewed in the United States on December 14, 2023
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Let me start off by saying that I’ve been on a self development journey this year and this is one of the best books I’ve read on the law of attraction.

I loved that the chapters are short & sweet; it makes it super easy to read a few chapters before bed. It’s filled with humor and it totally inspired me. I didn’t want to put it down! It’s a great read - I recommend it to anyone who’s going down the self development path and wants to DRASTICALLY change their lives!
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Allie
5.0 out of 5 stars Changed my life!
Reviewed in the United States on December 14, 2023
Let me start off by saying that I’ve been on a self development journey this year and this is one of the best books I’ve read on the law of attraction.

I loved that the chapters are short & sweet; it makes it super easy to read a few chapters before bed. It’s filled with humor and it totally inspired me. I didn’t want to put it down! It’s a great read - I recommend it to anyone who’s going down the self development path and wants to DRASTICALLY change their lives!
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13 people found this helpful
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Mel Bennett
5.0 out of 5 stars Loved it!
Reviewed in the United States on December 30, 2023
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Written with humor that made me laugh out loud so many times that I ended up reading chunks to my husband who thought I was losing my mind 😂. I loved it so much. It’s easy to absorb, entertaining and I’m already looking forward to reading it again. Packed full of great advice and laid out in a way that totally works for me, I recommend this book to anyone who wants to change their lives for the better. Thank you, Jen ❤️
5 people found this helpful
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Katherine D.
5.0 out of 5 stars Me encantó
Reviewed in Mexico on October 6, 2023
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Un libro que hace tanto bien para la mente, el alma, tus sueños y tus bolsillos. Me encanta que da listas de herramientas para cada tema, súper útiles. ¡¡Totalmente recomendable!!
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Cherlee
5.0 out of 5 stars Love this book
Reviewed in Canada on September 22, 2022
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This book is full of humor and some great tips on living your life to the fullest. She is a great writer and full of truth and humor. Love it
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5.0 out of 5 stars Absolutely loved this book...
Reviewed in Brazil on February 4, 2022
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I've read a lot of self-help books but this was amazing, it just clicked with me.. I have already noticed some changes in myself and the world around me from I started reading it. Buy it. because it's amazing and Jen really knows how to get you to listen.. it's amazing, go for it..
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Christina Duffy
5.0 out of 5 stars Motivational read
Reviewed in the United Kingdom on April 15, 2024
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Loved this book.
Nice easy read that leaves you feeling motivated.
Jen provides all the tools to shake of negative thoughts and work towards your goals.
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Christina Duffy
5.0 out of 5 stars Motivational read
Reviewed in the United Kingdom on April 15, 2024
Loved this book.
Nice easy read that leaves you feeling motivated.
Jen provides all the tools to shake of negative thoughts and work towards your goals.
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4.0 out of 5 stars Good book
Reviewed in Belgium on August 15, 2023
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Good book, encouraging but also contains a lot of blah blah
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