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How to Be Black Paperback – October 30, 2012
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“Part autobiography, part stand-up routine, part contemporary political analysis, and astute all over.... Reading this book made me both laugh and weep with poignant recognition.... A hysterical, irreverent exploration of one of America’s most painful and enduring issues.” — Melissa Harris-Perry
The Onion’s Baratunde Thurston shares his 30-plus years of expertise in being black, with helpful essays like “How to Be the Black Friend,” “How to Speak for All Black People,” “How To Celebrate Black History Month,” and more, in this satirical guide to race issues. Audacious, cunning, and razor-sharp, How to Be Black exposes the mass-media’s insidiously racist, monochromatic portrayal of black culture’s richness and variety. Fans of Stuff White People Like, This Week in Blackness, and Ending Racism in About an Hour will be captivated, uplifted, incensed, and inspired by this hilarious and powerful attack on America’s blacklisting of black culture: Baratunde Thurston’s How to Be Black.
- Print length272 pages
- LanguageEnglish
- PublisherHarper Paperbacks
- Publication dateOctober 30, 2012
- Dimensions5.31 x 0.61 x 8 inches
- ISBN-100062003224
- ISBN-13978-0062003225
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“Part autobiography, part stand-up routine, part contemporary political analysis, and astute all over.... Reading this book made me both laugh and weep with poignant recognition.... A hysterical, irreverent exploration of one of America’s most painful and enduring issues.” — Melissa Harris-Perry
“A hilarious blend of razor-sharp satire and memoir. . . . Using his own story and humor, Thurston demonstrates that the best way to ‘be’ anything is to simply be yourself.” — Publishers Weekly
“Terrific...How to Be Black is an assault on nostalgia--a satirical, biographic attack on the idea that ‘blackness’ or any label should be derived from historical description.” — Fast Company
"Struggling to figure out how to be black in the 21st century? Baratunde Thurston has the perfect guide for you...Fans of Stuff White People Like, This Week in Blackness and other blogs that take satirical shots at racial stereotypes are sure to love How to Be Black." — The Root
“A hilarious look at the complexities of contemporary racial politics and personal identity.” — Booklist
“One of the smartest and funniest books I’ve ever read.” — Christian Lander (via Twitter)
From the Back Cover
- Have you ever been called "too black" or "not black enough"?
- Have you ever befriended or worked with a black person?
- Have you ever heard of black people?
If you answered yes to any of these questions, this book is for you. Raised by a pro-black, Pan-Afrikan single mother during the crack years of 1980s Washington, DC, and educated at Sidwell Friends School and Harvard University, Baratunde Thurston has more than over thirty years' experience being black. Now, through stories of his politically inspired Nigerian name, the heroics of his hippie mother, the murder of his drug-abusing father, and other revelatory black details, he shares with readers of all colors his wisdom and expertise in how to be black. Beyond memoir, this guidebook offers practical advice on everything from "How to Be the Black Friend" to "How to Be the (Next) Black President" to "How to Celebrate Black History Month."
About the Author
Baratunde Thurston is the director of digital at The Onion, the cofounder of Jack & Jill Politics, a stand-up comedian, and a globe-trotting speaker. He was named one of the 100 most influential African-Americans of 2011 by The Root and one of the 100 most creative people in business by Fast Company magazine. Baratunde resides in Brooklyn and lives on Twitter (@baratunde).
Product details
- Publisher : Harper Paperbacks; First Paperback Edition (October 30, 2012)
- Language : English
- Paperback : 272 pages
- ISBN-10 : 0062003224
- ISBN-13 : 978-0062003225
- Item Weight : 7.2 ounces
- Dimensions : 5.31 x 0.61 x 8 inches
- Best Sellers Rank: #597,899 in Books (See Top 100 in Books)
- #111 in Cultural, Ethnic & Regional Humor (Books)
- #1,302 in Humor Essays (Books)
- #4,898 in Fiction Satire
- Customer Reviews:
About the author
Baratunde is a comedian, author and former director of digital for The Onion. His responsibilities included producing the “War For The White House” 2008 election coverage, helping the company adapt its storytelling to new digital platforms such as smartphones and social media, and expanding The Onion’s public voice as well as relationships with the technology community. Baratunde is a best-selling New York Times author of How To Be Black. He regularly engages in “digital performance art” including being @The_Swine_Flu, running a real world campaign for his Foursquare mayorship and “live hate-tweeting” all Twilight movies. He’s been a standup comedian for more than 10 years and is a highly sought-after public speaker addressing topics related to the media, politics, technology and marketing. Also black people. He was named one of the 100 Most Creative People in Business by Fast Company magazine and has worked with the White House Office of Public Engagement as a digital advisor.
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But this guy's name kept popping up on my Twitter feeds--another guy I follow kept posting about him and recommending him, and then his book kept appearing as well, so I picked it up.
First off, the book cover is fairly aggressive. It makes it difficult to read in public, because some random white guy sitting on a bus reading a book with six-inch-high bold letters announcing the title "HOW TO BE BLACK" can be a little weird. There are more than a few black Americans who ride the bus with me, and there was no scenario I could work out where I could explain what it was I was doing reading that book. So in an act of brilliant reasoning but perhaps moral cowardice I simply removed the dust jacket and read the book so as not to expose the spine too often.
The book itself is charming and funny and raucous and sincere. It is humorous to the point where you laugh out loud and then people on the bus want to know what you're reading (which then means you have to tell them "Well, there's this book I'm reading for research on what this all _means_, but you know, I'm not actually reading it seriously, but I'm also not reading it because I am making fun of anybody, and besides, I'm really a nice guy..." Well, you can see why it can be a difficult book to read in public.)
It it also serious and sometimes poignant. Mr. Thurston had an amazing mother and life experiences. There are so many moments when you are happy for the ways things work out for him--rather ordinary things, really, like planning for a college or figuring out a career--that take unavoidable importance due to the nature of being someone a lot of people just don't expect to have around. It doesn't seem to be something he avoids or something he uses as a badge: it just is, and he deals with it as it is.
And, there are the wonderful stories and recommendations. For those of you expecting a true guidebook with bullet points, lists, and exit criteria on How to Be Black, he provides them. For the Black Friends Auxiliary, he also gives helpful points. It is funny, it makes you laugh, and then you have to check yourself: Do I act like this around my One Black Friend?
What a mess we've made in America of race and people and color and skin. It has caused a lot of grief and pain and heartache. But we can still look at directly, think about it, talk about it--and sometimes laugh at the absurdity, even the absurdity of owning a book you're not comfortable reading in public on a bus.
Second, this book is one of the best books on the "r" word I have ever read! The topic, though applicable on many levels (still!) today, cannot be discussed honestly and openly on any side because of our collective inability to look within, right wrongs and truly take ownership of the word. People either throw the term around willy nilly at anyone who breathes too hard in their direction (not taking the time to ponder that perhaps the person has asthma) or others refuse to accept what they are and look at their own words, behaviors and/or thoughts (somehow suggesting that "r" doesn't exist anymore and that they are not the problem or at least part of the problem). The way Baratunde (I'm on a first name basis in this review with him now) explains prejudice towards African Americans as well as within the African American community towards each other is done with so much parody and playfulness, how could anyone take offence?
I loved this book, highlighted some things and laughed my way through it. It is an awesome read and I would recommend it to anyone trying to understand the "r" word and what it means to be "Black" in our time.
Thanks, Baratunde! You do us ALL proud!
p.s. If you get the chance to see Baratunde on YouTube or as an MSNBC commentator you won't be disappointed. A sharp, cute, super funny guy!
At the first chapter I was somewhat leary that it was going to be a book for an intended white audience as it's primary focus and he would address his reader with that assumption which I associate with a slight aspect of minstrel behavior...but I stuck with it and withheld judgement and it paid off. Thurston is addressing everyone in the room with some funny, intelligent, thoughts....part, memoir, part political/cultural essays, part humor. Well written, straight-forward, and poignant and timely. He covers his formative years shaped by his mother and education in the 80's right up through Post-President Obama's election, giving advice on how to be the black friend, how to be the black employee, to how to be the 2nd, 3rd, or even 4th Black President.
He included a panel of friends to add commentary and thus the book embraces "community". He writes from a pov that "blackness" is not a limiting life and makes fun (in a serious way) of all the imposed upon limitations no matter who asserts them. Underscoring in the end of the book that it is more important to do you and in doing you, any and all things become Black. I can imagine How To Be Black soirees taking place all across the country!
(That last comment was a joke, meant to draw attention to the fact that many white people have very little exposure to black people, other than at work).
How to Be Black is a humorous book, and a satirical book, but it is also a very serious book. The author uses humor and awkward situations to convey a great deal of information about many of the things that can happen in a black person's life. In doing do, he hopes to make it easier for all of us to talk about race. At the end, he presents interesting and positive suggestions as to how black people can shape their experience differently, and a better way in which we can address issues of race without fear and discomfort. Perhaps that's what Rodney King was trying to say.