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Elizabeth Mott Black Volumizing Smudge-Proof Mascara-Cruelty Free Lengthening Fiber Mascara with Hourglass Wand-Water Resistant,No Clump,Amazing Eyelashes,Safe with Lash Extensions,Full-Size 10ml

3.9 3.9 out of 5 stars 7,543 ratings

Sustainability features

This product has sustainability features recognized by trusted certifications.

Packaging efficiency

Reduced air and/or water in the product or packaging for more efficient transportation.

As certified by
Compact by Design (Amazon-developed Certification) Compact by Design (Amazon-developed Certification)

Compact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

Learn more about this certification

Part of
Climate Pledge Friendly

To see product details, add this item to your cart. You can always remove it later.
0.33 Fl Oz (Pack of 1)
Black

Purchase options and add-ons

Color Black
Product Benefits Volumizing
Special Feature Lightweight, Water Resistant
Material Type Free Cruelty Free,Cruelty-free
Brand Elizabeth Mott

About this item

  • BEST OF KOREAN BEAUTY: We work with the finest Korean manufacturers to bring the best Korean skincare and beauty to you; infused with effective Korean ingredients and breakthrough formulas. Proudly Korean American Woman-Owned. Paraben-free, cruelty-free, and Leaping Bunny approved. If you're not fully satisfied with your purchase, please contact us.
  • PERFECTLY COATS EVERY INDIVIDUAL LASH: Unlike conventional mascaras, It's So Big Black Volumizing and Lengthening Mascara features flexible fiber polymers that instantly increase length for perfectly curled voluminous lashes that won't smudge, flake, or clump.
  • HOLDS THE CURLS ALL DAY: While paraffin wax-based formulas weigh lashes down, It's So Big But Better Volumizing Mascara is a lightweight formula infused with a blend of Carnauba, Beeswax, Candelilla, and Tribehenin that will keep the perfect curl from day to night while lengthening your eyelashes.
  • EASY TO USE: Our improved corset-shaped brush allows even application, delivering the perfect amount of our smudge-proof mascara to every single lash, even hard-to-reach lashes. Best removed with warm water, micellar water, makeup remover, or cleanser.
  • THE SAME PRODUCT YOU LOVE, BUT BETTER: It's So Big has had a makeover to improve formulation and performance. Please note you may receive the original version.

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Elizabeth Mott Black Volumizing Smudge-Proof Mascara-Cruelty Free Lengthening Fiber Mascara with Hourglass Wand-Water Resistant,No Clump,Amazing Eyelashes,Safe with Lash Extensions,Full-Size 10ml

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$11.99
Get it as soon as Monday, Apr 1
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Sold by Elizabeth Mott and ships from Amazon Fulfillment.
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$11.19 ($31.97/Fl Oz)
Get it as soon as Monday, Apr 1
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Sold by Elizabeth Mott and ships from Amazon Fulfillment.
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Sustainability features

Sustainability features

This product has sustainability features recognized by trusted certifications.

Packaging efficiency

Reduced air and/or water in the product or packaging for more efficient transportation.

As certified by
Compact by Design (Amazon-developed Certification) Compact by Design (Amazon-developed Certification)

Compact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

Learn more about this certification

Part of
Sustainability features
Climate Pledge Friendly

Product Description

Header
Benefits
Benefit 2
UGC
Review
B&A
EM Footer

Focus on sustainability

Compact by design from Climate pledge friendly. Certified by Amazon.

Small changes in product size & weight lead to lower carbon emissions.

We created Compact by Design to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

Here are a few of the many ways products can qualify:

Less packaging

Less air in container

More efficient shape

Waterless technology

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ No
  • Product Dimensions ‏ : ‎ 4.8 x 0.7 x 0.7 inches; 0.64 ounces
  • Item model number ‏ : ‎ ISB
  • UPC ‏ : ‎ 696859276217 794168025141 794168528406
  • Manufacturer ‏ : ‎ Elizabeth Mott
  • ASIN ‏ : ‎ B00FAEOCP0
  • Customer Reviews:
    3.9 3.9 out of 5 stars 7,543 ratings

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This Item
Elizabeth Mott Black Volumizing Smudge-Proof Mascara-Cruelty Free Lengthening Fiber Mascara with Hourglass Wand-Water Resistant,No Clump,Amazing Eyelashes,Safe with Lash Extensions,Full-Size 10ml
Elizabeth Mott Black Volumizing Smudge-Proof Mascara-Cruelty Free Lengthening Fiber Mascara with Hourglass Wand-Water Resistant,No Clump,Amazing Eyelashes,Safe with Lash Extensions,Full-Size 10ml
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Price$11.99$9.99$4.99-18% $8.98
List:$10.99
-15% $10.99
List:$12.99
-17% $9.98
List:$11.99
Price Per Unit$9.99 / Count$4.99 / Count
Delivery
Get it as soon as Monday, Apr 1
Get it as soon as Monday, Apr 1
Get it as soon as Monday, Apr 1
Get it as soon as Monday, Apr 1
Get it as soon as Monday, Apr 1
Get it as soon as Monday, Apr 1
Customer Ratings
Easy to remove
4.0
4.3
4.3
4.0
4.0
3.5
Volume control
3.5
4.2
4.1
3.8
3.9
3.8
Value for money
3.4
5.0
4.5
4.0
4.0
3.7
Smudge-proof
4.0
4.4
4.1
3.6
3.9
Longevity
4.6
3.9
3.8
4.0
3.6
Sold By
Elizabeth Mott
BESTIDY
essence cosmetics
Amazon.com
Amazon.com
Amazon.com
color
Black
black
#000000
Washable Carbon Black
Washable Carbon Black
VERY BLACK
unit count
0.33
1
1
0.26
0.27
0.29
volume
10 milliliters
10 milliliters
12 milliliters
7.7 milliliters
0.27 fluid ounces
0.29 fluid ounces
waterproof
form
Gel
Cream
Liquid
Liquid
Wax
Solid
product benefit
Volumizing
Volumizing,Lengthening,Smudge-proof,No Clumping
Curling, Lifting, Separating, Volumizing
Volumizing
Carbon black pigments. Double the intensity. Dramatic length.
Volumizing, Lengthening, Lifting

Important information

Safety Information

For external use only

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Customer reviews

3.9 out of 5 stars
3.9 out of 5
7,543 global ratings
I’ve fallen in love with this mascara.
5 Stars
I’ve fallen in love with this mascara.
I used to sigh that I was doomed to be perpetually raccoon-eyed whenever I wore mascara. I tried a number of drugstore brands, even waterproof formulas, and every. single. one. would smudge above and below my eyes within just an hour of wear. I accepted my fate and resigned myself to forever be wiping away the black smudges as discreetly as I could during events and family functions.With some Googling, I then discovered two things: why mascara seemed to work for everyone except me (my perfect storm combination of hooded eyes and oily lids), and the magic of tubing mascaras. And the latter’s painful price tags.For about a year, I bit the bullet and spent over $25 on a certain prestige brand’s blue and gold tube every few months. The darn stuff would get clumpy and become harder to apply in less than two months, every time. I knew mascara was supposed to be replaced frequently to prevent eye infections, but this seemed excessive.Fed up, I searched for a cheaper tubing mascara, and found Elizabeth Mott’s It’s So Big line. And I have to say, I like it even better than the prestige brand.1. It’s WAY cheaper. More than $10 less.2. It holds up even better. The prestige mascara I used would usually leave a few black flakes below my eyes as the day went on. I haven’t seen flakes at all with It’s So Big, and I’ve been using it regularly for around two months.3. It comes in a set of three mini-tubes in addition to a full size, for about the same price. As I was unsure if the quick drying-out and clumping I experienced previously was a universal trait of tubing mascaras, I wanted the best possible bang for my buck. My reasoning was that if I liked the formula but it still dried out and clumped prematurely, I could just open another mini-tube and I wouldn’t be throwing away almost a full-size tube’s worth of product. Additionally, if the formula didn’t work for me at all, I could gift the remaining two tubes to my mother and best friend.4. It comes off easily with a makeup remover wipe.5. It’s cruelty free!I’m pleased to say that my first tube is still going strong, with no clumping whatsoever. However, there are some minor quibbles I have with it.1. I’m not the biggest fan of the brush shape; combined with the less-practical shorter wand of the mini-size tube, I always end up getting some mascara on my brow bone. But a little toner on a cotton swab always cleans it right up.2. It’s not as volumizing as I’d prefer. However, it has such good staying power that I’m okay with it not giving quite as much ‘oomph’ factor. I can always pair it with a set of false lashes if I want real drama.In short, if you have oily eyes, give this mascara a chance. I did, and it was a big hit. I even gave one of the mini-tubes to my mother to try, and she loved it. We ordered a second pack of the mini-tubes so we’d have three tubes total each and stay stocked for a good while.(Note: I’ve paired this mascara with the NYX Epic Ink liquid liner and a cheap eye primer).
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Top reviews from the United States

Reviewed in the United States on January 23, 2024
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
4 people found this helpful
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Reviewed in the United States on March 3, 2024
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
Reviewed in the United States on July 2, 2023
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
11 people found this helpful
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Reviewed in the United States on June 12, 2014
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
15 people found this helpful
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Reviewed in the United States on January 24, 2024
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
One person found this helpful
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Top reviews from other countries

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Tammy
5.0 out of 5 stars Love this mascara
Reviewed in Canada on October 22, 2023
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
bookclubgirl
5.0 out of 5 stars Best mascara ever
Reviewed in the United Kingdom on September 24, 2023
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
2 people found this helpful
Report
KatD
5.0 out of 5 stars Natural look, no clumps and cruelty free
Reviewed in Canada on August 20, 2019
Size: 0.27 Fl Oz (Pack of 1)Color: BlackVerified Purchase
sunny
2.0 out of 5 stars Viel zu teuer und nichts besonderes
Reviewed in Germany on September 12, 2020
Size: 0.33 Fl Oz (Pack of 1)Color: BlackVerified Purchase
One person found this helpful
Report
Tiff
5.0 out of 5 stars Great product. Doesn't smudge.
Reviewed in Australia on January 9, 2024
Size: 0.14 Fl Oz (Pack of 3)Color: BlackVerified Purchase

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